Rourke McNamara

Profile

Senior Vice President, Marketing at RMS
Computer Software | San Francisco Bay Area, US

Summary

Technology marketing executive with a gift for product positioning and a broad background in AR/PR, brand strategy, integrated go-to-market campaigns, and social marketing. As a product and technology fanatic, my passion is in taking products and services from niche to mainstream.

Experience

  • Dec 2011 - Present
    Senior Vice President, Marketing / RMS
  • Jul 2011 - Present
    Vice President of Marketing / Twilio, Inc.
  • Jun 2006 - Present
    Vice President, Product and Industry Marketing / TIBCO Software
    Built and currently manage a global organization of over 20 marketing professionals, including product marketing, industry marketing, and analyst relations. Responsible for positioning and sales enablement for all TIBCO products. Primary media spokesperson for all product related communication.
  • Jun 2004 - Present
    Senior Product Manager, BusinessWorks / TIBCO Software
    Owned product strategy and management for TIBCO's most important product line. Worked closely with customers and the field organization to insure product direction was appropriate to both customer and market requirements.
  • Jan 2004 - Present
    Senior Software Architect / TIBCO Software
    Created architecture for next generation of TIBCO's business to business product line.
  • Apr 2000 - Present
    Senior Software Architect, Professional Services / TIBCO Software
    Worked with various customers to advise on software architecture, technical direction, team composition, and development processes. Worked with Sales on proposals and presentations to prospectives. Customers included, General Electric, Lucent Technologies, S.W.I.F.T., and Dominion Virginia Power. Most recenlty spent nearly two years building Exelon's EAI Group, including development of the overall architecture, presentation to upper management, hiring of the team, management of the first projects, and transition to a full time Exelon employee.
  • Jun 1998 - Present
    Senior Consultant / Gemini Systems, Inc.
    Served in various capacities on different projects for Fortune 500 companies, including the New York Stock Exchange and the CIT Group. Designed and led the implementation of a strategic web-based ExtraNet platform for the NYSE, focusing on security infrastructure, communications infrastructure, and user interface design. Responsibilities included architecture design, client presentations, implementation of systems, and architecture documentation.
  • May 1996 - Present
    Vice President, Engineering and Operations / IC Group, Inc
    Responsible for maintenance of current hardware and software, purchasing decisions, installation and configuration of new systems, design and development of new software systems, and staging of new software systems for a small Internet start-up.

Education

  • Horace Mann School
  • University of Pennsylvania
    Computer Science
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